Publishing your website in Unicode will enable search engines to understand the content of your websites and hence direct search traffic to your website. Many of the Kannada portals are still in their proprietary encoding and are not understood by Google or any other search engine. Hey Kannada publishers, switch to Unicode or you won't be helped by Search engines. You will get plenty of search engine traffic if Search engines can read your website content.
Here is what Unicode means:
The Unicode Standard is a character coding system designed to support the worldwide interchange, processing, and display of the written texts of the diverse languages and technical disciplines of the modern world. In addition, it supports classical and historical texts of many written languages.Google already supports Unicode; take advantage of this to switch your kannada portals to Unicode. Enable Search engines to direct traffic to your kannada website. Change or you will die.
ಅಣ್ಣಾವ್ರ ಹಾಡಿನ ಹಾಗೆ "ನಾವು ತಾಳಕ್ಕೆ ತಕ್ಕಂತೆ ನಡೆಯಬೇಕು .."
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